By David Kamerer, Loyola University Chicago
Students in my public relations writing class are assigned to write 12 blog posts during the semester. While we use many social media tactics in the class, blogging requires the largest time commitment. Some complain about the assignment.
“What should I write about?” ask others.
My answer is that they should write about their professional passion and to do it well.
Social Media is changing everything. Nowhere is this more evident than on our college and university campuses. Yet there are unique challenges in incorporating social media into an established and tested curriculum.
AEJMC asked teachers to share some of their best practices for incorporating social media into the classroom, including suggested articles, exercises, tools and more. The following is a collection their best ideas and experiences.
Showing posts with label iPad. Show all posts
Showing posts with label iPad. Show all posts
Communicate, Research and Collaborate: Social Media in the Classroom
By Adam Wagler, University of Nebraska-Lincoln
New Media Design and Advanced New Media Design are courses that study current communication techniques used in interactive media. Discussion revolves around multimedia's role in Integrated Marketing Communications and analysis of successful applications in new media. The primary focus of the course is hands-on experiences and the creation of effective digital communications using current Web technologies. Generally, the classes are made up of undergraduate juniors and seniors, but are also offered as a graduate course resulting in a small population of graduate students. The course focuses on the design and production of Web sites with related topics including social media, mobile and search engine optimization. Three tools are used in class to develop skills using social media to communicate, research and collaborate.
New Media Design and Advanced New Media Design are courses that study current communication techniques used in interactive media. Discussion revolves around multimedia's role in Integrated Marketing Communications and analysis of successful applications in new media. The primary focus of the course is hands-on experiences and the creation of effective digital communications using current Web technologies. Generally, the classes are made up of undergraduate juniors and seniors, but are also offered as a graduate course resulting in a small population of graduate students. The course focuses on the design and production of Web sites with related topics including social media, mobile and search engine optimization. Three tools are used in class to develop skills using social media to communicate, research and collaborate.
Subscribe to:
Posts (Atom)