Showing posts with label CoverItLive. Show all posts
Showing posts with label CoverItLive. Show all posts

Building Personal Brands through Social Media

By David Kamerer, Loyola University Chicago

Students in my public relations writing class are assigned to write 12 blog posts during the semester. While we use many social media tactics in the class, blogging requires the largest time commitment. Some complain about the assignment.

“What should I write about?” ask others.

My answer is that they should write about their professional passion and to do it well.